Press
Hitting the Bullseye with Targeted Audiences
“By identifying and tailoring the approach to different target audiences, a company can foster engagement, enhance participation and achieve the goals of the meeting.”
Read more about the importance of knowing and choosing your audience in a meeting with commentary from Michelle Crosby, Account Executive.
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Press
Bleisure: The Trendy Transformation of Business Travel
“Second-tier cities have emerged as hidden gems with planners by offering unique opportunities for both business and leisure, without compromising the quality and experience of hosted events.”
Read more about Ombre Travel and how it’s impacting the meetings industry with commentary from Michelle Crosby, Account Executive.
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Press
Expert Tips For Selecting Your Next Destination
Mike May and Michelle Crosby share their expertise about selecting the perfect incentive travel and meeting destinations for your group demographics and company goals.
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Press
Tips for Planning Incentives
“At the end of the day what our customers are looking for are locations that the winners wouldn’t necessarily take their families on vacation.”
– Michelle Crosby