User Conference

Connecting Customers and Elevating Engagement

Overview

The ECI Connect User Conference was all about delivering valuable training while creating opportunities for collaboration and inspiration. As the exclusive event for this type of training, it featured engaging workshops, breakout sessions, and a dynamic expo. Over two and a half days, attendees left energized and equipped with fresh ideas to elevate their work.

Attendees over 2.5 days
0
Breakout sessions
0
Sponsors showcased
0
Project
User Conference
Client
ECI
Location
Gaylord Texan, Grapevine, Texas
Goals
  • Provide top-tier training to attendees, equipping them with actionable strategies to enhance their businesses.
  • Foster collaboration and networking among customers through workshops and interactive sessions.
  • Inspire and energize attendees with memorable speakers, meaningful sessions, and engaging activities.

Challenge

This conference presented several complex challenges. With 228 breakout sessions packed into just two days, managing the logistics required meticulous planning and flawless execution. Additionally, the three-day expo featured 29 sponsors and multiple interactive client booths, demanding careful coordination to ensure everything ran smoothly. To add to the complexity, the event needed to deliver a seamless and immersive experience while minimizing printed materials and relying heavily on a mobile event app for all communication and event details. Balancing these elements while maintaining a strong, branded attendee experience was a key hurdle Brightspot had to overcome.

Solution

Brightspot crafted a comprehensive plan to deliver a seamless and impactful conference experience. By leveraging technology, the team created a tech-enabled attendee journey through a mobile app that minimized the need for printed materials while enhancing communication and accessibility. Thoughtfully designed schedules ensured smooth transitions between the 228 breakout sessions, workshops, and networking opportunities. The event also included standout moments like a Welcome Reception and a 25th Anniversary Celebration, which fostered meaningful connections among attendees. Brightspot’s hands-on approach, coupled with careful attention to detail, brought the client’s vision to life, delivering an event that balanced efficiency, creativity, and engagement.

Brightspot Services Provided

Hotel Sourcing
Contract & Negotiation
Venue & Restaurant Selection
Travel & Meeting Planning
Food & Beverage Planning
Event Theming & Décor
24/7 On-Site Management
Safety & Risk Management
Communications
Registration Services
Customer & Attendee Support
Post-Program Evaluations
Comprehensive Cost Reconciliation

Testimonials

“The breakout sessions were incredibly insightful and packed with actionable takeaways.”

“The event felt effortless to navigate, thanks to the well-organized schedule and the app.”