At Brightspot, every incentive trip begins long before the plane takes off. Our design is storytelling with intent. We blend art and strategy to create campaigns that connect travelers to the destination and the achievement behind it. Every logo, image, and word works together to motivate participation and capture the spirit of reward.
Whether your trip takes travelers to Mexico, Europe, or beyond, our design approach ensures every moment feels connected. From the invitation to the welcome dinner, participants experience a consistent and authentic identity that amplifies the sense of achievement.
Our process is built for partnership. We align closely with the client and operations teams to ensure every element meets program goals, budgets, and timelines. The result is a creative experience that looks effortless and runs flawlessly.
Our communication plans engage travelers from the very first teaser. We create structured journeys that guide participants through qualification, registration, and travel—keeping motivation high every step of the way.
The moment your program gets the green light, we roll up our sleeves. Think of us as your creative co-pilots, ready to dream big and keep every detail in sync with your goals. You’ll meet your Brightspot team in your program kickoff, get a clear path forward, and feel supported from day one.
Now the fun begins. Share your hopes and dreams with your program team! We are looking to explore concepts that match your story, destination, and goals. Maybe it’s polished and elegant. Maybe it’s bold and adventurous. Whatever the direction, our ideas are thoughtful, intentional, and always rooted in helping your attendees feel motivated and valued.
We sketch out theming, logos, color stories, and visual cues. Our team brings fresh, memorable ideas that align with your brand and make the experience feel cohesive from the first teaser email to the final farewell gift.
Your theme comes to life in a set of polished design mockups. This is where you see your program’s personality take shape across your promotional website materials. Every detail is crisp, modern, and purpose-driven.
You share what you love and what you’d like tuned. We adjust quickly and thoughtfully. Because we’re people-first partners, collaboration feels easy, supportive, and focused on getting you the best version of your vision.
Once the designs are approved, we get to work hand-in-hand with your program team to create memorable collateral for every part of your event. You’ll receive proofs so you can double-check design, content, and materials. Meanwhile, our team handles vendors, timelines, and all those tiny details you shouldn’t have to worry about.
Your collateral moves into full production. Our vetted partners deliver high-quality materials that feel intentional and polished. You get the boutique attention you expect with the big-agency capabilities you need to stay on schedule and on budget.
Everything is reviewed, packed with care, and organized for quality delivery directly to your attendees’ door. The rest? Shipped to the hotel or resort for on-site use. Agendas, luggage tags, welcome packets, signage, gifting, and more. It all arrives ready to make your attendees feel taken care of from the moment they step off the plane.
Our team is on the ground making sure everything looks as good as it did on your mockups. Signage goes up. Registration stations shine. Collateral lands in the right hands. And you get to enjoy the moment, knowing your program is in good hands.
Our standard pre-trip package gives your attendees everything they need to feel informed, excited, and taken care of. It’s simple, polished, and built to make the journey feel effortless.
And if you want to dial things up? The possibilities are wide open. With our in-house creative team and people-first approach, we can enhance any piece to match your vision: bigger reveals, bolder storytelling, richer engagement, you name it. Think of the standard package as your reliable foundation, and the enhancements as the fun ways to make it unforgettable.
You get a smooth, stress-free pre-trip, plus all the room you need to create something extraordinary. We’re here to help you shape the experience that fits your brand, your goals, and your guests.
The moment your travelers arrive, every detail should feel intentional. Our on-site collateral extends your program’s identity into the real world – creating an environment that looks cohesive, feels premium, and reinforces the celebration of achievement. From the first welcome sign to the final farewell card, we design pieces that guide, delight, and immerse attendees in your theme.
We partner closely with your operations team to ensure every item is produced with precision and delivered exactly where it needs to be. The result? On-site materials that feel effortless for you and unforgettable for your guests.
Whether it’s a single event or a multi-day journey, our on-site collateral ensures attendees feel celebrated, guided, and immersed from start to finish. Each piece reflects your theme with clarity and creativity, turning the environment itself into part of the reward experience.
Directionals, welcome signs, stage backdrops, and branded moments that help attendees navigate with confidence and feel part of something special.
Personalized notes, themed cards, and curated messaging that greet travelers with warmth and reinforce your program’s story.
Practical pieces with personality - custom designs that bring your theme into every corner of the hotel stay.
Branded food and beverage elements that elevate dining experiences and add a polished finish to every event.
A seamless first touchpoint that helps attendees feel recognized, prepared, and instantly connected to your program’s identity.
Clear, beautifully designed guides that keep attendees informed, oriented, and confident throughout every moment of the experience.
You get a smooth, stress-free pre-trip, plus all the room you need to create something extraordinary.
We’re here to help you shape the experience that fits your brand, your goals, and your guests.
