Key takeaways Demand is strong, but scrutiny is stronger — approvals will hinge on a CFO-ready “why.” Cost pressure persists — protect high-impact moments and cut quietly elsewhere. Live events….
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The annual Brightspot Outlook has become a planning ritual for channel leaders — not because it predicts the future, but....
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It is no secret that the motivation of the quintessential “fun and sun” incentive trip will stand the tests of....